News
Honey Monster gets Bee Movie buzzing
Press Release | Posted: 1st November 2007
Honey Monster Foods announced today that they are to be a proud partner of Bee Movie which Paramount DreamWorks - the team behind hits such as Shrek and Shark Tale - will release on December 14th 2007.
To support the release Honey Monster Foods is launching an on pack promotion on its Sugar Puffs breakfast cereal, offering consumers an amazing opportunity to win an XBox 360, together with a copy of the new Bee Movie video game.
Bee Movie is set to be a box office hit this winter and tells the story of Barry B. Benson, a bee who decides to sue the human race after discovering that humans have been stealing their honey for centuries.
The promotion will feature on packs from November 2007 through to January 2008 and will be supported by a marketing campaign exclusive screenings, details of which will be creating a buzz very soon.
Sianne Gordon, Brand Manager at Honey Monster Foods, comments, "With Honey Monster's love for honey, Bee Movie really is a match made in heaven. The animation is the perfect partnership for Sugar Puffs and Honey Monster is very excited to be involved."
For more information about Honey Monster products, please visit www.honeymonster.co.uk Watch this space for more Honey Monster products buzzing your way very soon!
For further information and images, please contact Jennifer Mitton or Emma Russell on 0207 693 6999 or honeymonster@frankpr.it